Celebrity Branding Authority & New York Times Bestselling Author

Described by Variety as “The best in the business”, Jeetendr Sehdev is the world’s leading celebrity expert, a Financial Times columnist and a New York Times best-selling author. A trailblazer in pop culture insights, he has become one of the most prominent figures in celebrity news and a sought-after advisor to top international companies.

Jeetendr was born and raised in Bristol, England. He graduated from Oxford University before moving to Boston to attend Harvard Business School. He began his career in advertising at Ogilvy & Mather in New York City where he built some of the world’s most iconic brands.

Jeetendr's insight on celebrities, brands and the power of Youtube stars continue to make global headlines and has gained him influencer status and over a million subscribers on social media. He is a familiar face on shows like Access Hollywood and CNN Tonight and he regularly writes opinion pieces for publications like The Guardian and Forbes.

In March of 2017, Jeetendr’s first book, “The Kim Kardashian Principle: Why Shameless Sells and How to Do it Right," was released by St. Martin’s Press. The part memoir and marketing guide has become an instant New York TimesWall Street Journal, Los Angeles Times, and Washington Post bestseller along with reaching another twelve bestsellers lists. 

Jeetendr works with the United Nations to help raise awareness and promote efforts to combat modern-day slavery. He is a dual British and American national, who lives in sunny Los Angeles.